Skincare content
with real expertise
behind it.

I'm Jeremie, the founder of Sunshine Skincare, a Kigali-based brand importing and retailing premium skincare from Korea, France, China, and beyond. I've spent years immersed in formulation science, ingredient safety, and understanding what actually works on African skin tones, not just what brands claim to work.

That background means my UGC goes further than most. I can break down an INCI list on camera, flag comedogenic ingredients, explain how to layer actives without irritation, and give brands content that earns genuine trust rather than just a few seconds of attention. Every video I make is built on real knowledge, not a script someone handed me.

My niche is skincare for melanin-rich skin: hyperpigmentation, SPF selection, brightening versus bleaching, and ingredient safety in a market where harmful products are far too common. I speak to consumers who are actively learning about their skin, which means the content converts because it genuinely helps them make better decisions.

With over 30,000 TikTok followers built entirely on educational content and direct experience sourcing and retailing products from four continents, I bring both creator instinct and professional product knowledge to every collaboration.